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Search engine optimisation (SEO)

Search engine optimisation (SEO) is a process which is applied to a website in order to increase and improve the visibility in search results. The higher a web page ranks for key words or phrases, the more visits it will receive from the most popular search engines.

When we build websites we spend quality time researching the words and phrases that will maximize the sites' SEO. Our tactics involve editing web code, navigation systems, structure and copy as well as ensuring that there are no web page errors, which may prevent search engine indexing programs spreading the site information.

At moblo we have extensive knowledge of how search engines operate and the keywords potential customers would search for in relation to an industry. We only ever practice ‘ethical’ SEO strategies, this means we do not use link farms or ‘keyword stuffing’ which could potentially cause a website to be dismissed by the search engines.


It is vital that your business website is as search engine friendly as possible, if you want it to reach its full potential.

SEO competitor research

Competitor analysis for SEO is a way of resourcing valuable information about your market, trends and current position alongside competitors in search engine listings.

Competitor analysis allows you to understand why your competitors are producing successful SEO results and then utilise this knowledge to improve your own search engine results.

By conducting analysis of your competitors’ SEO and search engine marketing (SEM) strategies, you can determine which keywords they are targeting, which sites include backlinks to your competitors' website.


SEO copywriting & copy editing

Search engine optimisation (SEO) copywriting is the process of writing usable text content on a webpage so that it is more search engine friendly. The purpose of SEO copywriting is to help websites achieve a higher ranking in search engines for a set of targeted keywords. When copywriting for search engines, it is vital that the copy is also written primarily for potential customers who will read it.


Find out more about copywriting & copy editing >

We look forward to introducing your business to the world!


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SEO | Search Engine Optimisation | moblo